Levende Streg has created a speed drawing video in collaboration with LINAK. The video is about the benefits of standing up more during a workday. Its intended to get more people to use their sit/stand desk as well as creating brand value for LINAK – as a company that creates healthy work solutions.
The video targets to a broad audience but is particularly targeted women, because women often have more interest in ergonomics. The video is available in several versions with and without subtitles.
SPEED DRAWING VIDEO: STYLE AND TERMS
Because the video is targeted at a broad audience and to several countries, the illustration style is realistic. Also, it was important for LINAK that the style reflected professionalism – and had an authentic feel about it. Some of the illustrations also has a thicker outline to really make them pop and stand out more.
The video explains why it’s good to stand up more during the working day. In some countries it’s mandatory for businesses to have sit/stand desks, but many do not use it’s functions, despite the fact that it is far better for our bodies.
CALCULATE YOUR BENEFITS TO STAND UP MORE
Did you know that you can burn up to 20,000 calories more per year if you just stand up for 15 minutes every hour during your workday? That’s what you could burn during 6 marathons!
As the video mentions, you can calculate the effect of standing up more in the course of your work day. Try this on movingdesks.com.
You can also read more on linak.dk.