Frame by frame animation as business video
Levende Streg created a business video in collaboration with &film and Pix and Dots for EM Retail Solutions (Today: Expedit). We created the drawing and frame by frame animation. &film did the live footage. Pix and Dots did the 3D elements.
FRAME BY FRAME ANIMATION
Frame by frame animation gives you very detailed control over the movie. The technology was previously used to make animation pictures before 2D and 3D computer animation techniques came into the existence. Frame by frame drawing is very time consuming work. It’s because it means that you draw and animate each frame – one at a time.
EM IS NOW CALLED EXPEDIT
EM Retail Solutions delivers store solutions for the retail industry. Thus the idea was to highlight all the EM’s solutions with illustration and animation. In addition, there is a scene where we dive through a treetop to create coherence between design and production. It’s the tree you can see above.
Since the video has launched, EM Retail Solutions changes name to Expedit.
Read more on expedit.eu.
Marie buus / Managing partner
(+45) 2658 7434